5egresados
Visual Identity, Brand Manual, Youth Target
Location: Argentina
Complete visual identity for 5egresados, a company that manufactures and sells personalized graduation clothing for primary and secondary school students in Argentina. Specializing in jackets, sweaters, polo shirts, and t-shirts customized for each school, the brand captures youth energy, achievement, and celebration—connecting with students in their final year.
The Challenge
Create a visual identity that resonates with a young, graduating audience while communicating the excitement of finishing school. The brand needed to appeal to final-year students looking for personalized graduation apparel (jackets, sweaters, polos, t-shirts) and provide a complete, ready-to-use brand system for immediate market launch.
The Solution
We developed a complete brand manual with youthful energy and celebration. The comprehensive system includes logo design, color palette, typography, visual usage guidelines, and practical applications: clothing boxes, shopping bags, clothing labels, letterhead, and business cards. The result is a vibrant, youth-oriented brand that connects with graduating students and gives 5egresados everything needed to launch their personalized graduation apparel business.







