Bioturno

Visual identity for Bioturno, our SaaS platform that helps entrepreneurs and businesses in Argentina digitalize their appointment operations. The brand reflects professionalism, simplicity, and trust—key values for a platform that manages critical business operations.

The Challenge

Create a visual identity that communicates professionalism and trust while maintaining a modern, approachable aesthetic. The brand needed to appeal to diverse business sectors—from healthcare to beauty services—while standing out in the competitive SaaS market.

The Solution

We developed a clean, professional visual identity centered around simplicity and clarity. The color palette balances professionalism with warmth, while the typography system ensures excellent readability across all touchpoints. The result is a brand that feels both trustworthy and accessible.