Kropet

Brand Strategy, Visual Identity, Logo Design

Location: United States

Visual identity for Kropet, an eCommerce platform specializing in pet products and accessories. The brand communicates a playful spirit, closeness, and trust—creating a memorable identity that celebrates the joy of dogs, cats, and the bond with their owners.

The Challenge

Create a memorable visual identity that appeals to dog and cat lovers while communicating playfulness, closeness, and trust. The brand needed to stand out in the competitive pet products market with a distinctive identity that builds an emotional connection with pet owners.

The Solution

We developed a playful, memorable visual identity with logo, color palette, and typography that celebrates the spirit of dogs and cats. The design system balances a fun, approachable character with trust and closeness. The result is a distinctive brand that feels joyful, trustworthy, and creates a genuine emotional connection with pet owners.

Kropet branding project
Kropet branding project
Kropet branding project